Brief Company History
Auto Credit Express®, Inc. was founded June 1, 1999 by Rich LaLonde. Rich is a CPA who was first a dealership
comptroller and later a dealership president. In 1992, after realizing the immense profit in special finance, Rich
formed Profit Source, Inc.; a corporation dedicated to training the dealership community on how to conduct special
finance. Rich has traveled the country training dealerships in the art of special finance.
In 1996 Rich formed Special Finance Systems, Inc., the nation's largest special finance consulting company. With the
fast turn over in special finance managers at his dealer clients, Rich received many requests to find qualified
applicants to fill vacated positions. At his clients' request, Rich placed his employees at dealer locations permanently.
This concept was not only successful, but beneficial to his clients. They no longer had to worry about the person running
their special finance department. The net profit after Rich's fee was often higher than the gross profit with the dealers'
own employees. In early 1999 Rich launched Auto Credit Express, Inc. as a stand alone special finance operation within
existing franchised dealers. Auto Credit Express not only supplied the dealership with an ACE employee, but also brought
its own customers to the dealers' locations. Today, ACE employees manage the daily operations of 15 departments inside
franchised stores throughout Michigan and Ohio. ACE employees close and fund more than $54,000,000 in sub prime loans each year.
Realizing the growth of the Internet, Auto Credit Express, Inc. launched its online customer acquisition services in
December of 2001, with its initial focus on providing customers for its dealer clients in Michigan and Ohio. The service
has grown immensely and has been expanded to service dealers nationwide.
In February 2004 Auto Credit Express acquired Alternative Resources and Training, creators of the LotPro™ software
used in each of the remote special finance departments. Concurrent with the acquisition the ACE Group was formed.
Our Operating Segments
Auto Credit Express, Inc.
From customer contact, to cashing the contract. The nation's leading special finance training and consulting company.
Auto Credit Express has over 20 seasoned special finance trainers on staff to service our dealer clients.
ACE iNet, Inc.
Officially launched in March 2003. Prior to that it was the marketing arm of Auto Credit Express, Inc. Today ACE iNet
supplies New Car Buyer and Auto Loan Leads to over 300 dealers throughout the nation.
ACE Tech, Inc.
Developers of LotPro, Auto Dealer Software for Special Finance. Designed by experienced retail automotive professionals,
LotPro provides the practical functions you need to manage and control your special finance department.